We’re halfway through November, and the energy at Keller Williams Realty Landmark is very real! From skill-sharpening classes to culture-building events, the last two weeks have been all about doing the activities that move the needle: lead generation, mastering our tools, serving our clients at a higher level, and attracting talent to our Market Center.

As we roll into the coming week, this is your reminder: How you finish November will set the tone for your 2026!

Takeaways From the First Half of November

1. Skills + Reps = Confidence (Script & Roleplay + Prospecting Hours)

Our daily Script & Roleplay (10:00–11:00 AM) and Prospecting Hours (9:00–11:00 AM) aren’t just calendar items – they’re the foundation of a top-producer business. 

Key lesson for our agents:

• If it’s on the calendar, it’s a commitment, not a suggestion.
• The agents who show up consistently for scripts and lead gen are the ones who build predictable listings, pipelines, and paychecks.
• Every session is another rep that makes real client conversations feel easier and more natural.

If your 2026 goals include more closings and more listings, this is where it starts – in these “boring” but powerful blocks you protect every week.

2. Tech & AI Are Now Basic Tools of the Trade

We’ve leaned into technology and AI in a big way already this month:

• Video: Command Tips from the Pros
• Video: Command Automation and Lead Conversion
• RPR’s Customizable Property Reports (Zoom Webinar)
• Make More Money by Leveraging AI with Justin Puderbach

These sessions all point to one reality:

> The agents who thrive now are the ones who can combine human connection with smart automation and data. 

From nurturing your database with low-cost 12-month touch plans, to using Command and RPR to walk into every appointment with powerful market data, the theme is clear:

• Use tech to do more, faster.
• Use AI to support your follow-up, not replace your relationships.

And when we talk about lead generation, outreach, and follow-up, we are always keeping one thing front and center:

> At KW Landmark, our training is designed to help you grow while staying fully TCPA compliant and respecting the Do Not Call list and all relevant laws and regulations. We want you to build a huge business — the right way.

3. Serve Deeper, Not Just “More” – Expertise-Focused Training

Another big theme from the first half of November has been deepening expertise so our agents can bring more value to every client conversation. Our calendar has included topics like:

• Probate and Estate Planning with Leslie Sultan – Helping you navigate sensitive life transitions with clarity and professional partners.
• Buying and Selling at the Same Time with Igor Lipkin – A critical skill set in our move-up and downsizing markets.
• Video: Manage Multiple Offer Negotiations – Because strategy and communication win for your clients.
• Video: Build Your Low-Cost 12-Month Touch Program – Staying top of mind without breaking the bank.
• Video: Host Holiday Events That Clients Actually Attend – Using community events to deepen relationships and generate referrals. 

These aren’t “fluff” classes – they’re the difference between:

Being a real estate agent…

And being the trusted adviser your clients recommend over and over again.

4. Culture, Community & Collaboration Are Our Edge

KW Landmark doesn’t just push hard on training; we build a culture where people actually want to show up:

KW Landmark’s Vendor Day – Bringing in strategic partners to support your business and your clients.

KW Landmark’s Annual Potluck – Breaking bread, building relationships, and strengthening our culture.

KW Landmark I & II’s Basket Brigade – Giving back to the community together and reminding ourselves why we hustle in the first place. 

These aren’t “extra.” They’re part of why we attract driven, collaborative agents who want to grow in an environment that feels like family and performs like a business.

Last week we had

Top Agent Spotlight: Lian Joyce Sun (Hosted by Evantz Saint-Gerard)

Learn exactly what’s working right now from an agent who’s doing the work and getting the results.

Making the Most of AI with David Garcia

 Practical, real-estate specific ways to plug AI into your daily business to create more conversations, more appointments, and more closings — while staying compliant.

DocuSign 101 (Zoom)

Tighten up your contract workflow so nothing holds you back when it’s time to get signatures fast and clean.

Video:  The Promise with Mike Hicks (which if you missed, you should definitely watch).  Regarding his strategy for providing an incomporable experience to his clients and uses that experience to further grow his business.

Video:  Host Holiday Events that clients actually attend.  This was about providing additional value and appreciation to your clients.

Looking Ahead: What’s Coming Up This Week

As we head into the week of November 17th, we’ve got another powerful lineup designed to help you finish the month strong and set up massive momentum going into the holidays and the new year.

• More Video-Based Mastery

Sessions like “Overcome Your Fear of Sphere” and “Command Automation and Lead Conversion” keep circling back to the core of our business:

 Talk to more people.

 Follow up better.

 Serve at a higher level.

• Buying and Selling at the Same Time with Igor Lipkin – A critical skill set in our move-up and downsizing markets.
• KW Landmark’s Vendor Day – Bringing in strategic partners to support your business and your clients.
• Team Meeting This Thursday, 11/20/2025: Sponsored by Disaster Cleanup Services (Find out critical Info to build your business and navigate the market)
• KW Landmark’s Annual Potluck – Breaking bread, building relationships, and strengthening our culture.

And of course, your Script & Roleplay and Prospecting Hours anchors are right there on the calendar – the non-negotiables that make everything else matter.

👉Action for this week:

• Choose at least two trainings or events you will 100% attend.
• Block out every Prospecting Hour and Script & Roleplay session you can make.
• Show up ready to participate, take notes, and implement one new thing the same day.

Call to Action for KW Landmark Agents

If you’re already part of KW Landmark:

1. Check the November calendar and star the classes you’re committed to.

2. Post in our Facebook Group or WhatsApp Chat which trainings you’re most excited about and tag a colleague to join you.

3. Treat this week like a “mini-launch” into the end of the year:

• Protect your morning lead gen.
• Show up to training.
• Book more appointments.

Your future business is being built right now in these habits.

An Open Invitation to Agents Outside Our Market Center

If you’re an agent currently at another brokerage — or newly licensed and exploring your options — you’re **invited** to come see what we’re all about.

You’re welcome to:

• Attend a training session.
• Sit in on a team meeting or event.
• Get a feel for our culture, coaching, and the way we do business.

For a confidential conversation about your business, growth, and whether KW Landmark is the right next step for you, reach out directly to our Team Leader:

Justin Puderbach

Team Leader

📞 917-854-5464

📧jpuderbach@kw.com

November isn’t over.

There are still appointments to set, listings to take, buyers to help, and skills to sharpen.  Let’s use this coming week to prove to ourselves who we’re becoming — as individual agents and as a Market Center.

Which class or event are you most excited about this week?